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A Short Story For The Holiday: A Wii This ChristmasPosted 9:58pm Sun Dec 23, 2007 by Aaron Dunlap Tags: A Wii This Christmas, Christmas, Holiday, Wii Shortage, short story

Written by Aaron Dunlap. Story by Aaron Dunlap & Shiva Stella.

A month until Christmas. Plenty of time.

She'd set aside money for a while, whatever part of her paycheck didn't go toward food, house payments, or school loans was withdrawn as cash and tucked into a book on the bottom shelf of her bedroom's sparse bookcase populated mostly by tales of whimsy she hadn't had time to read or nonfiction books on finances, small-businesses, and self-motivation she couldn't motivate herself to open. There was no Christmas bonus at work, she was sure the doctors all got bonuses, and she even heard the RNs talking about theirs. Nothing for the nursing interns, though. No child support checks lately, either.

No matter, though, she had the extra $300 she wanted. Enough to buy the one thing her daughter wanted for Christmas: the whimsically named 'Wii,' a video game console by Nintendo.

Her daughter, Jessica, had seen the commercials over a year ago when she was just 10. She hadn't made much of a fuss, but her mother knew how badly she wanted one, whatever it was. She had tried to find one that Christmas, but they were impossible to find and too much money. This year she would be prepared, though. She'd tucked the money inside that book. This year Jessica would get her Wii, she would be happy again.

They were $250 still, she saw in a Target flier recently. For her $300, then, she could get the system and still have enough to get one game -- she wasn't sure which one, whatever a salesman recommended. Perhaps a Mario Brothers game, if they still made those.

She had to work on "Black Friday," the day after Thanksgiving, but she asked Gail, a friend of hers who was going sale-hunting to see if she could find a Wii on sale with the promise she'd pay her back. No luck. A few stores had them, but they were all gone within minutes.

Shoot. She'd hoped that the shortage from last year would have been sorted out by now. They usually are, the Ticke-Me-Elmos and Furbies were never a problem to find after the initial craze, her friends had told her.

Since then, she'd swiped the sales fliers from the Sunday newspaper each week, careful not to let Jessica see her pouring over each one, looking for a hint that the video game system would be in stock or, even better, on sale. The games were always there, brightly colored boxes priced between $30 and $50, but never any mention of the Wii being in stock.

Continue reading...


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Nintendo Missing Out On $1.3 Billion Due to Wii ShortagePosted 4:53pm Fri Dec 14, 2007 by Aaron Dunlap Tags: Wii, Nintendo, finance, sales, wii shortage
The New York Times has caught on to the fact that the Wii has been out for a year now and they're still impossible to get without waiting in a line or bruising your scruples on eBay.

From the article:

The unsated demand is costing Nintendo more than face. Estimates from industry analysts and retailers indicate that the company, which is based in Kyoto, Japan, is giving up $1 billion or more in sales in the ever-important holiday retail season, not including sales of games for those unbuilt consoles.

“It’s staggering,” said James Lin, senior analyst at the MDB Capital Group in Santa Monica, Calif., who estimates that Nintendo is leaving $1.3 billion on the table. “They could easily sell double what they’re selling.”


Well gee, maybe they should make some more....

Howard Stringer, head of Sony worldwide and never missing an opportunity to seem like a jackass, says, "I’m happy that the Wii seems to be running out of hardware" and again points out that the PlayStation 3 has finally started to outsell the Wii.

Now that there are no Wiis.

That's a cool thing to be proud of. The alternative is impossible to get, so your product is outselling it. Awesome. Kudos. Ten points to you.



[nytimes.com]
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Nintendo Will Stop Running Wii Ads Amid ShortagesPosted 5:37am Mon Dec 10, 2007 by Aaron Dunlap Tags: Wii, Wii shortage, DS, advertisement, Nintendo
Back in 05 when the Xbox 360 had just came out and they were impossible to, you couldn't turn on a television without seeing an advertisement for one. It drove me nuts, and probably ruined a lot of Christmases or a lot of easily-disappointed youngsters. Heavily advertising a product that is impossible to get without dropping two month's rent on eBay is just wrong.

After a few months the 360 was easy to get a hold of again, but here it is a whole year after the Wii has released and they're still drawing lines of moms and college kids at Target and the "We would like to play" ads are still in rotation, right?

According to a source inside Nintendo, and this astute TV watcher, Nintendo is shifting advertisements away from the Wii and toward the more-attainable DS.

Will this actually reduce demand for the Wii? Probably not very much. Advertisements don't run our lives as thoroughly as many uptight authors like to postulate, but fewer Wii ads will annoy me less -- and you can't put a price on that.



[timesonline.co.uk]
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Nintendo Denies Charge of 'PR-ing' Wii Stock ShortagesPosted 2:00pm Wed Nov 28, 2007 by Shiva Stella Tags: Wii, Nintendo, UK, politics, wii stock shortages
For those of us in North America who have been trying (and failing) to locate a Wii at the base price (No, I do not want all those fluffy, stupid games in those overpriced 'value' bundles), we can take solace in the fact that we're not the only ones having difficulty in our Wii quest.

The subject has been receiving some attention in the UK as well, with Max Console.net accusing Big-N of of issuing press releases regarding the Wii's high demand and stock shortages to encourage sales.

Max Console.net reported on two articles discussing the issue from two separate UK newspapers. You can view an image of these articles here; their content should sound familiar.

For its part, Nintendo has responded to the story with the following statement:

We strongly reject and resent the accusation that we are "PR-ing" stock shortages and no press releases are being distributed. We are doing all we can to ensure that the unprecedented demand for Wii can be met as far as possible in the run up to Christmas. This is being done through regular and multiple deliveries of Wii stock to the UK, globally we are working at maximum capacity, producing 1.8 million units of Wii hardware a month to try and meet this demand as far as possible.


[maxconsole.net]
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