
The father of the PlayStation, Ken Kutaragi, has been shuffled out of his developmental position and reassigned as a CEO of Sony Computer Entertainment Inc (SCEI). This may sound like a promotion, but it effectively removes him from his position as the reins-holder of the PlayStation franchise. Anaylists believe this is due to a lackluster PS3 launch and a generally disappointing performance of the PSP.
Replacing Kutaragi will be Kaz Hirai, currently the President/CEO of Sony Computer Entertainment America (SCEA). He's the one in charge of stateside operations of PlayStation stuff, and will now be in charge of the entire Sony Computer Entertainment company.
This seems a bit strange, for if I had to attribute the failures of the PS3 and PSP to anything, it would have been the crappy marketing and branding (the things Kaz was responsible for) and not the systems' technologies (which Kutaragi was responsible for).
Some are saying this will change Sony's direction from hardware to software (effectively what happened to SEGA after the Dreamcast died). Could this mean no PlayStation 4? Is Sony already deserting the console war? Can any more hype and outlandish predictions be siphoned from a single corporate shakeup?
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